Fake Online Stores in Denmark
Fraudulent e-commerce sites targeting Danish shoppers with steep discounts on goods that never arrive, using Danish-language interfaces and DKK pricing.
Part of: Fake Online Stores
Last reviewed: 1 June 2026
Fake online stores in Denmark often clone Danish retail brands or create convincing .dk domains with professional-looking interfaces in Danish. Products are listed at 60–90% below market price, attracting bargain hunters who pay via MobilePay or card but never receive their orders.
Forbrugerrådet Tænk and the Danish Competition and Consumer Authority (DCCA) receive hundreds of complaints about fraudulent online shops each year. Seasonal fraud spikes occur around Black Friday and Christmas, when urgency and high shopping volume reduce scrutiny.
How this scam works on Denmark
Social-media adverts target Danish IP addresses showing lifestyle images of Danish homes or outdoor activities. The shop may have a recently registered .dk domain that mimics a known Danish retailer's name with minor variations.
Checkout pages accept MobilePay or credit cards through fake or compromised payment gateways. Tracking numbers provided after 'dispatch' resolve to non-existent parcels or loops.
Customer service is non-existent or uses scripted delay tactics. The domain often disappears within weeks after collecting payments, sometimes reappearing under a new name.
Common red flags
- Prices 70%+ below comparable Danish retailers
- Domain registered very recently — check at punktum.dk (DK Hostmaster whois)
- No Danish CVR (Centrale Virksomhedsregister) number, or a CVR that does not match on cvr.dk
- MobilePay payment directed to a personal phone number
- Only positive reviews visible, no independent reviews on Trustpilot Denmark
- Contact form only — no phone number or verifiable Danish business address
How to protect yourself
- Verify the shop's CVR at cvr.dk before purchasing
- Check reviews on Trustpilot.dk and search the domain plus 'svindel' or 'anmeldelse'
- Use credit card for better chargeback protection rather than MobilePay for unknown shops
- Check the domain age at punktum.dk; very new .dk domains combined with heavy discounts warrant caution
- Purchase from shops listed on established Danish comparison sites like pricerunner.dk
- If unsure, choose 'invoice on delivery' (faktura ved levering) as a payment option if available
How to report it
- Report to DCCA at kfst.dk
- Initiate a chargeback with your bank or card issuer immediately
- File a report at politi.dk referencing 'nettbutikk svindel'
Frequently asked questions
I paid for goods that never arrived from a fake Danish webshop — what are my options?
Contact your card issuer to initiate a chargeback if you paid by card, and file a report at politi.dk. If you paid via MobilePay, contact them directly to ask whether recovery is possible, though it's less likely than with a card payment.
Is a recently registered .dk domain always a scam?
Not necessarily, but a very new domain combined with steep discounts and no verifiable CVR number is a strong combination of warning signs worth checking carefully before purchasing.
How reliable are the reviews shown on a fake Danish store's own website?
Not reliable at all — reviews hosted only on the shop's own site can be fabricated. Check independent platforms like Trustpilot.dk separately, and search the shop's name alongside 'svindel' (fraud) to see if others have reported problems.
How do I verify a Danish online shop is legitimate?
Look up the CVR number at cvr.dk, check independent reviews on Trustpilot, and verify the domain age at punktum.dk. Legitimate Danish shops will have a registered CVR and verifiable trading history.